A Social Media Strategy Built Around Who You're Actually Trying to Reach
Posting without a strategy is just noise. Vandulo starts by analyzing who your target audience actually is and what gets their attention, then builds a brand awareness plan around that – not generic content that could belong to any business.
What’s Included:
Target audience analysis
Brand awareness campaign planning
Platform selection strategy
Voice and messaging guidelines
FAQ
How do you determine my target audience? Through a mix of your existing customer data, competitor analysis, and platform analytics.
Does strategy work include competitor research? Yes, understanding what’s working for competitors informs where the opportunity is for you.